- AI-Native Software
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Software that performs work rather than assisting a person through it — priced against the labor budget it replaces, not per-seat access. Its value rests on how much work it performs and how defensibly, not on user counts.
- The Embedded Trust Advantage
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The compound moat of incumbent service providers in regulated, high-stakes workflows: longstanding customer relationships (permission to deploy), proprietary data that can’t be bought, and domain expertise that turns both into defensible AI systems.
- The Iron Man Suit
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The deployment pattern where AI amplifies expert workers rather than replacing them — the lawyer, compliance officer, or analyst becomes dramatically more capable, and the most defensible AI systems are built around that amplification.
- Pyramid to Diamond
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The organizational shift AI forces on professional-services firms: the wide junior base of the traditional pyramid dissolves as routine work is automated, leaving a diamond-shaped firm concentrated in experienced, judgment-bearing roles.
- Recurring vs. Reoccurring Revenue
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Contractually committed revenue (recurring) versus revenue that merely tends to repeat (reoccurring). Two companies with identical growth can trade at very different multiples on this distinction alone.
- The Services Advantage
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Lateral’s thesis that in the AI era the durable assets are trust, proprietary data, and domain expertise — held by embedded services businesses — rather than models or horizontal platforms. Developed across a twelve-part analysis series.
- Systems of Workflow vs. Systems of Work
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A distinction between software that coordinates human effort (systems of workflow) and software that performs the task itself (systems of work). The market increasingly prices the two differently — coordination is what AI agents now do for free.
- Tokenmaxxing
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Grading AI adoption by consumption metrics — tokens burned, prompts issued — rather than outcomes delivered. A spending pattern that collides with ROI scrutiny as token budgets formalize.